Assistant Manager, Marketing & Promotions | mega events & partnership
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Assistant Manager, Marketing & Promotions | mega events & partnership
About Your Company
The Company, a renowned retail corporation based in Hong Kong and with a significant presence in both Hong Kong and China, is currently hiring for the position of Assistant Manager in their Marketing & Promotions team. Specializing in the development and management of large-scale shopping malls and tourist complexes, the Company is seeking an exceptional individual to join their team.
As an Assistant Manager, you will be part of a team consisting of 4-5 professionals. Your main responsibilities will involve contributing to the development and implementation of a comprehensive marketing communications strategy. This strategy will encompass planning and managing mega-events, as well as establishing strategic partnerships.
Responsibilities
Collaborate closely with the Team Head to develop marketing strategies that align with business and branding objectives.
Lead the development and implementation of effective marketing tactics throughout various stages, such as pre-opening, grand launch, digital activation, campaigns, tenant relations, and event sponsorship.
Actively seek external collaboration opportunities to generate new marketing ideas, increase awareness, and drive revenue.
Utilize strong project management skills to oversee and execute a wide range of campaigns in a professional manner.
Coordinate with internal stakeholders, vendors, and business partners to achieve campaign KPIs and ensure program success.
Monitor and manage the campaign budget and expenses.
Oversee the effectiveness of all promotional activities and analyze ROI results. Lead the team in providing relevant reports for campaign effectiveness analysis.
Provide support in the development and implementation of ad hoc projects.
Review and analyze campaign results for insights and improvement opportunities.
Qualifications
Holder of degrees in Marketing, Business, Communication, or related disciplines.
Have a minimum of 6 years of relevant experience in Shopping Mall marketing/retail
Possesses all-rounded marketing experience.
Have a proven track record of driving marketing initiatives and solid experience in leading large-scale events/campaigns.
Have effective communication and influencing skills with strong proficiency in written and spoken English and Chinese (Cantonese & Mandarin).
Apply or Refer a Friend
Interested parties, please send relevant CV / LinkedIn profile to Scarlett Chan at [email protected] or apply directly. Please note that only shortlisted applicants will be contacted.