Chief Marketing Officer CMO , Large Real Estate, Cairo
This individual will serve as the central marketing leader for all business units, overseeing strategic brand development, stakeholder engagement, investor communication, media relations, and performance marketing, reporting directly to CEO
Key Responsibilities
1. Strategic Marketing Leadership
Define and implement a multi-year, cross-platform marketing strategy aligned with company long-term vision. Collaborate closely with CEO to provide strategic marketing direction while maintaining brand consistency across the group.
Manage a lean, high-performance marketing team that serves all operating verticals.
2. Brand Architecture & Corporate Positioning
Build a structured brand architecture. Position the company as a globally credible, future-focused real assets platform.Lead brand transformation initiatives and develop compelling corporate narratives.
3. Communications, PR & Public Affairs
Manage investor communication, executive messaging, and corporate affairs.
Build and maintain strong relationships with national and global media outlets.
4. Digital, Data & Performance Marketing Develop and deploy digital marketing strategies to drive engagement, awareness, and lead generation.
Leverage data analytics, automation, and PropTech tools to optimize marketing performance.
Implement dashboards for real-time visibility into marketing effectiveness and ROI.
5. Stakeholder & Investor Engagement Drive marketing support for capital formation initiatives, private equity platform launches, and infrastructure mandates.
Lead storytelling for investor decks, sector insights, and institutional communication.
Ensure alignment in messaging across all stakeholders
6. Campaigns, Events & Thought Leadership
Orchestrate cross-platform campaigns for new project launches, fund raises, or acquisitions.
Design and execute the brand events and external engagements.
Develop thought leadership content and brand positioning strategies.
7. Budget Management & External Partnerships Develop and manage the annual marketing budget with accountability for ROI.
Lead agency partnerships, vendor management, and procurement for all marketing functions.
Deliver cost-efficient, high-impact outcomes through structured oversight and performance metrics.
Key Skills
- Brand Building
- Real Estate Marketing
- Brand Management
- Residential Marketing
- Performance Marketing
- Media Marketing
- Promotional Campaigns
- Advertising Management
- BrandingMarketing
- Brand Campaigns
- Atl Btl Brand Awareness