Customer service

Customer service is the support and advice a company gives to people who buy or use its products or services

. It helps clients before and after they buy, solving problems and answering questions to make people happy and build trust.

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Common Channels

• Phone calls
• Email and web forms
• Live chat and AI chatbots
• Social media messages
• In-person counters or stores [1]

Key Goals

• Fix issues fast
• Answer questions clearly
• Keep buyers loyal
• Make the brand look good