Developer Marketing Manager (CIS/Serbia)
Execute regional developer marketing strategies to build awareness, drive adoption, and foster engagement with Xsolla's products among game developers. Work with Developer Evangelists and global marketing leaders to deliver campaigns across relevant events, channels, and communities.
Responsibilities
- Implement the global Developer Marketing strategy in the assigned region.
- Manage regional developer marketing initiatives, online campaigns, events, and community programs.
- Partner with Developer Evangelists to promote integration cases and success stories.
- Coordinate participation in regional developer conferences and events.
- Manage event logistics, marketing materials, speaker submissions, and follow-up campaigns.
- Organize regional hackathons, meetups, and community gatherings.
- Localize global developer marketing content for regional audiences.
- Produce articles, videos, social content, and newsletters with marketing and Developer Evangelist teams.
- Promote educational materials and integration showcases through regional channels.
- Support regional developer communities, partnerships, influencers, creators, and community leaders.
- Monitor campaign reach, engagement, ROI, conversions, event performance, and content performance.
- Optimize future campaigns using performance insights.
Requirements
- 3–5 years of marketing experience, ideally in developer relations, B2B technology marketing, or gaming industry marketing.
- Strong understanding of local game development ecosystems and communities.
- Proven ability to run multi-channel campaigns and event marketing programs.
- Excellent communication and collaboration skills in cross-functional and global teams.
- Comfort working with technical content and understanding developer needs.
- Fluent in Russian and English with excellent written and spoken communication skills.
- Willingness to travel for regional events and community activities, primarily across the CIS region.
Benefits
- Unlimited Flexible Time Off
- Personalized career roadmap
- Training and educational opportunities