Director of Development and Marketing

Position Summary

The Director of Development and Marketing provides strategic leadership and operational oversight for Sunnyhill’s fundraising, grant development, marketing, communications, and community-engagement activities. The position is responsible for developing and implementing integrated strategies that increase contributed revenue, strengthen donor and funder relationships, promote Sunnyhill’s mission and impact, and expand the organization’s visibility within the community.

This position is in-person at our main office in Fenton, MO.

Essential Duties & Responsibilities

This list of essential functions is not intended to be limiting. Sunnyhill, Inc. reserves the right to revise this job description as needed to comply with actual job requirements. The essential duties reflect the general duties considered necessary to describe the principal functions of the job and shall not be considered as a detailed description of all work requirements that may be inherent in the job.

• Develop, implement, monitor, and evaluate the annual development, grants, marketing, and communications plan in partnership with the Chief Executive Officer, leadership team, and Board of Directors.
• Establish and track annual goals for contributed revenue, grants, donor retention, sponsorships, fundraising events, campaigns, marketing, and community engagement.
• Identify, research, cultivate, solicit, secure, acknowledge, and steward gifts and other support from individual donors, corporations, foundations, government entities, and community partners.
• Maintain and advance a documented donor, prospect, sponsor, and funder pipeline, including cultivation, solicitation, stewardship, and follow-up plans.
• Lead annual giving, donor appeals, digital fundraising, sponsorships, in-kind giving, fundraising events, and other assigned fundraising initiatives.
• Partner with the Chief Executive Officer, Board members, and other agency leaders on major-donor cultivation, solicitation, stewardship, and relationship management; prepare prospect research, proposals, briefing materials, and follow-up communications.
• Plan, oversee, promote, and evaluate fundraising events and campaigns, including revenue goals, budgets, sponsorships, marketing, volunteer engagement, logistics, donor experience, and post-event stewardship.
• Lead all aspects of grant development and management, including opportunity research, grant-calendar management, proposal development, application submission, award tracking, funder communication, compliance monitoring, and required reporting.
• Write, edit, submit, and maintain timely, accurate, persuasive grant proposals, letters of inquiry, applications, budgets, narratives, reports, and other required materials.
• Collaborate with program, finance, and operational leaders to obtain and validate program descriptions, outcome data, participant stories, financial information, budgets, and documentation required for fundraising, grants, and impact reporting.
• Develop and implement agency marketing, communications, public-relations, and community-engagement strategies that promote Sunnyhill’s mission, programs, outcomes, fundraising priorities, and community presence.
• Establish and maintain consistent agency branding, messaging, voice, visual identity, and content standards across fundraising, print, digital, website, social-media, public-relations, and community-engagement materials.
• Direct the development and maintenance of donor communications, annual-report content, newsletters, brochures, presentations, website content, email communications, social-media content, media releases, and promotional materials.
• Oversee the agency’s website, social-media, email-marketing, donor-management, grant-tracking, and other applicable technology platforms; ensure data and content are accurate, current, secure, and effectively maintained.
• Supervise, coach, train, and evaluate the Marketing Specialist; assign and monitor work related to donor data, acknowledgments, graphic design, communications, events, volunteers, digital content, vendor coordination, and other development and marketing support functions.
• Recruit, train, support, recognize, and coordinate fundraising volunteers, event committees, and community advocates in partnership with the Marketing Specialist and agency leadership.
• Develop, monitor, and report on development and marketing budgets, projected revenue, fundraising and event expenses, grant activity, donor data, campaign outcomes, and key performance measures; provide regular reports to leadership and the Board.
• Ensure accurate, confidential, and compliant donor, gift, pledge, sponsorship, grant, and campaign records; ensure tax substantiation, acknowledgments, funder requirements, agency policies, and applicable legal and regulatory requirements are met; represent Sunnyhill in the community; and perform other duties as assigned.