E-Commerce Manager
Manage and operate the e-commerce store to achieve sustainable sales growth, enhance customer experience, and increase conversion rates and average order value, ensuring effective coordination between marketing, inventory, customer service, and shipping.
Skills
Manage the e-commerce store comprehensively in terms of products, pricing, promotions, inventory, and orders; prepare and execute monthly and annual sales plans; monitor product and category performance and analyze top and bottom-selling products; improve user experience, product pages, and the purchase and payment process; work on increasing Conversion Rate and AOV and reducing Cart Abandonment; manage promotions, bundles, Upselling, and Cross-selling; coordinate with the media buying team on content and design to execute campaigns; monitor analytics and tracking tools like GA4, GTM, and Pixels; manage CRM, WhatsApp, SMS, and Email Marketing, and recover abandoned carts; track orders, cancellations, reviews, and shipping; monitor competitors, pricing, and promotions; prepare clear weekly and monthly reports on sales, performance, opportunities, and challenges.