Executive, Digital Marketing
Job Summary
We are seeking a creative and motivated Digital Marketing Executive to help build a unified content experience across our social media and website. In this supportive role, you will assist in crafting a cohesive digital narrative that connects platforms and engages our community. This is an excellent opportunity to develop your skills in a collaborative environment.
Key Responsibilities:
Content Planning and Coordination
Create, schedule, and publish on-brand social content to drive website traffic.
Assist in writing and formatting blog posts, news updates, and web pages.
Repurpose website content (e.g., product announcements) into engaging social media formats (graphics, reels, stories).
Work with the creative team to ensure on-time, on-brand execution of all social media content.
Community & Platform Support
Support the daily management of social accounts and perform basic website updates using our CMS (e.g., WordPress).
Research on content trends, hashtags, and audience preferences.
Learning & Analytics
Use analytics tools to track performance metrics.
Reports generation on social engagement and web traffic to inform future content decisions.
Marketing & Event Support
Provide ad-hoc support for overall marketing activations, including on-site assistance at events, exhibitions, and photoshoots.
Job Requirements
Diploma or degree in Marketing, Communications, Media, or a related field, with at least 1 year of digital marketing experience in social media, content creation and e-commerce management.
A clear understanding of major social media platforms and a personal interest in digital trends.
Strong writing skills and a keen eye for visual detail. Basic experience with design tools (Canva, Adobe Express) is a plus.
Eagerness to learn website content management systems (CMS), analytics (Google Analytics), and social media scheduling tools.
Highly organised, able to manage multiple tasks, and a proactive team player.
A portfolio or personal social/media projects that demonstrate your creativity and understanding of content are highly valued.