Growth Product Manager, Listing Campaign
You will drive growth across OKX's trading and asset business, owning growth-focused product features, marketing campaigns, incentives, attribution, analytics, user segmentation, conversion funnels, anomaly response, and retrospective reporting.
Responsibilities
- Drive end-to-end delivery of growth product features, including requirement grooming, UI/UX reviews, development and QA tracking, and launch acceptance.
- Set up, configure, and manage token-listing, new-token staking, and related marketing campaigns.
- Grow trading volume and assets across spot, perpetuals, and TradFi through campaigns and incentives.
- Design and iterate growth mechanics, validate hypotheses with data, and tailor levers to asset-category users.
- Build and maintain channel attribution and analyze volume by channel, campaign, and incentive.
- Run ROI, volume breakdown, and user segmentation analyses to identify high-leverage opportunities.
- Monitor engagement and conversion funnels, respond to anomalies and risk-control alerts, and produce retrospective reports.
Requirements
- 3+ years in product management, growth, or campaign operations, ideally with trading or fintech products.
- Strong data analysis skills and ability to turn independent conclusions into decisions.
- Solid understanding of spot, derivatives, TradFi, and their users.
- Ability to drive cross-functional execution and manage multiple moving parts.
- Fast, decisive communication under ambiguity, with ability to turn complex data into leadership-ready recommendations.
Benefits
- Competitive total compensation package
- L&D programs and education subsidy
- Various team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants