GTM Business Intelligence Manager

Own the analytical framework for sales performance and go-to-market decisions, monitor the lead lifecycle, investigate CRM reporting and data quality issues, manage operational reporting, translate business questions into technical requirements, and improve performance measurement.

Responsibilities

  • Own the analytical framework behind sales performance and GTM decision-making.
  • Run funnel, conversion, segmentation, Pareto, cohort, and trend analyses.
  • Monitor the lead lifecycle from acquisition through qualification and handoff.
  • Identify and fix conversion bottlenecks with Sales, Marketing, and Product.
  • Maintain expertise in the CRM data model and investigate reporting discrepancies.
  • Improve reporting capability, automation, and data integrity.
  • Own operational reporting and performance measurement across Revenue Operations.
  • Monitor SLA performance, ticket volumes, and delivery timelines.
  • Translate business questions into analytical and technical requirements.
  • Recommend simpler and more effective ways to measure business performance.

Requirements

  • Deep hands-on expertise in Excel, including Pivot Tables and complex formulas across large datasets.
  • Strong CRM reporting experience, ideally with HubSpot or Salesforce.
  • Understanding of sales performance metrics, forecasting, funnel analytics, pipeline management, and commercial KPIs.
  • Exposure to SQL.
  • Ability to solve complex business problems using data.
  • Ability to engage senior stakeholders and challenge conflicting requests.
  • Ability to own work from problem identification through implementation.
  • Experience in Revenue Operations, GTM Operations, or Sales Operations is a plus.
  • Familiarity with data modelling and governance principles is a plus.
  • Prior SaaS or B2B experience is a plus.

Benefits

  • Individual growth budget of €1,500 or 2% of base salary, whichever is higher.
  • Company pension scheme with a 20% employer contribution.
  • 25 vacation days plus one additional day per year of tenure up to 30 days.
  • Free lunch every day worked in the Berlin office.
  • Monthly subsidy for the Deutschland job ticket.
  • Subsidised Urban Sports Club membership.

See also

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