GTM Business Intelligence Manager
Own the analytical framework for sales performance and go-to-market decisions, monitor the lead lifecycle, investigate CRM reporting and data quality issues, manage operational reporting, translate business questions into technical requirements, and improve performance measurement.
Responsibilities
- Own the analytical framework behind sales performance and GTM decision-making.
- Run funnel, conversion, segmentation, Pareto, cohort, and trend analyses.
- Monitor the lead lifecycle from acquisition through qualification and handoff.
- Identify and fix conversion bottlenecks with Sales, Marketing, and Product.
- Maintain expertise in the CRM data model and investigate reporting discrepancies.
- Improve reporting capability, automation, and data integrity.
- Own operational reporting and performance measurement across Revenue Operations.
- Monitor SLA performance, ticket volumes, and delivery timelines.
- Translate business questions into analytical and technical requirements.
- Recommend simpler and more effective ways to measure business performance.
Requirements
- Deep hands-on expertise in Excel, including Pivot Tables and complex formulas across large datasets.
- Strong CRM reporting experience, ideally with HubSpot or Salesforce.
- Understanding of sales performance metrics, forecasting, funnel analytics, pipeline management, and commercial KPIs.
- Exposure to SQL.
- Ability to solve complex business problems using data.
- Ability to engage senior stakeholders and challenge conflicting requests.
- Ability to own work from problem identification through implementation.
- Experience in Revenue Operations, GTM Operations, or Sales Operations is a plus.
- Familiarity with data modelling and governance principles is a plus.
- Prior SaaS or B2B experience is a plus.
Benefits
- Individual growth budget of €1,500 or 2% of base salary, whichever is higher.
- Company pension scheme with a 20% employer contribution.
- 25 vacation days plus one additional day per year of tenure up to 30 days.
- Free lunch every day worked in the Berlin office.
- Monthly subsidy for the Deutschland job ticket.
- Subsidised Urban Sports Club membership.