Influencer Manager BD focus
This Business Development-focused role owns influencer-driven growth from strategy through execution. The position focuses on doubling influencer-acquired users, developing scalable sourcing systems, testing AI and affiliate channels, and coordinating teams across markets.
Responsibilities
- Design and execute monthly influencer acquisition campaigns across multiple verticals.
- Build influencer sourcing processes through external platforms, direct outreach, and creative approaches.
- Explore AI-driven solutions, affiliate programs, virtual influencers, and other acquisition channels.
- Develop lead magnets and communication strategies to attract high-quality influencers.
- Analyze market opportunities and build data-driven business cases.
- Coordinate junior entrepreneurs across markets and standardize processes.
- Establish workflows, tracking systems, and performance metrics.
- Drive continuous improvement and knowledge sharing across geographies.
Requirements
- Proven record of 2X+ growth in an influencer, affiliate, or partnership program with measurable results.
- Builder mindset and experience creating something original.
- Experience with consumer mobile apps or web products; startup experience preferred.
- Strong project management and organizational skills.
- Strategic marketing and product marketer mindset.
- Data-driven and creative approach.
- Comfort with variable compensation tied to outcomes.
Benefits
- Mission-driven work helping people become more active.
- Full ownership of a high-impact acquisition channel.
- Remote-first culture with flexibility and trust.
- Direct collaboration with leadership in a fast-moving environment.
- Room to experiment, build, and leave your mark.