Key Account Manager / Assistant Manager (FMCG) – Up to $8,000 | West Region

Key Account Manager / Assistant Manager (FMCG) – Up to $8,000 | West Region

Our client, a leading FMCG organisation, is seeking a motivated and proactive Key Account Manager / Assistant Manager to manage and grow strategic retail accounts within the Modern Trade channel.

This role is ideal for an experienced FMCG sales professional with strong key account management, commercial acumen, negotiation, and analytical skills, who can translate market insights into sales strategies and drive sustainable business growth.

Key Responsibilities

  • Drive sales growth and profitability by achieving volume, revenue, distribution, and business targets.
  • Develop and execute customer-focused sales strategies aligned with overall business objectives and market opportunities.
  • Build and maintain strong, long-term relationships with key retail accounts and decision-makers.
  • Manage and optimise promotional budgets and trade spend, ensuring strong ROI and commercial effectiveness.
  • Drive promotional excellence, including marketing campaigns, trade promotions, and in-store activations.
  • Negotiate pricing, promotional allowances, trading terms, and commercial agreements to achieve mutually beneficial outcomes.
  • Collaborate with Marketing, Supply Chain, Sales, and Category Management teams to ensure seamless execution of customer plans.
  • Monitor market trends, competitor activities, sales performance, and customer insights to identify growth opportunities.
  • Lead regular business reviews and present performance updates, commercial plans, and recommendations to internal and external stakeholders.

Requirements

  • Bachelor’s Degree in Business, Marketing, or a related discipline.
  • Proven experience in FMCG sales or key account management, with a strong track record in driving business growth and performance.
  • Experience managing major Modern Trade / retail accounts, such as supermarkets, hypermarkets, or large retail chains.
  • Strong commercial and negotiation skills, with the ability to secure favourable trading terms and business outcomes.
  • Excellent relationship management and stakeholder engagement skills.
  • Experience in business planning, trade spend management, and promotional execution will be an advantage.
  • Strong strategic and analytical mindset, with the ability to translate sales and market data into actionable insights.
  • Good understanding of FMCG commercial operations, including Marketing, Category Management, and Supply Chain.
  • Proficient in Microsoft Excel, PowerPoint, and Word; experience with Power BI is an advantage.
  • Results-driven, collaborative, and able to work independently in a fast-paced environment.

📩 Apply Now!

Send your updated resume in MS Word format to:
[email protected]

Please include:

  • Current & Expected Salary
  • Availability / Earliest Start Date
  • Notice Period (if applicable)

Only shortlisted candidates will be contacted.

Vanessa Chua Peng Teng (R25158315)
Recruitment Consultant

CREW by HRnet | HRnet Ventures Pte Ltd
EA Licence No.: 24C2435

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