Latam Regional Manager
Define and execute the LATAM go-to-market strategy, prioritize markets, build country-specific entry plans, scale IB and affiliate networks, optimize acquisition and retention funnels, and own regional P&L performance.
Responsibilities
- Design and execute LATAM go-to-market strategy
- Define priority countries and build structured market entry plans
- Drive Net Deposits, FTD growth, and active traders
- Recruit, activate, and scale IB networks
- Structure competitive and sustainable commission models
- Build local academies and influencer-driven funnels
- Develop long-term anchor partnerships
- Monitor IB quality, retention, deposit quality, and churn metrics
- Build local sales structure where justified
- Optimize the lead to FTD to retention journey
- Align with the retention desk for LTV optimization
- Define country-specific marketing funnels and support Spanish content
- Collaborate on paid media campaigns and local activations, including webinars and trading competitions
- Own regional P&L, define CPA and CLV targets, forecast deposits and revenue, and report monthly
Requirements
- 5+ years in the FX, CFD, or online trading industry
- Proven LATAM IB or affiliate network building
- Demonstrated Net Deposit growth responsibility
- Strong understanding of LATAM trader behavior
- Fluent Spanish and English
- Commercial hunter mindset
- Data-driven approach to CPA, CLV, FTD, and retention ratios
- Strong negotiation ability with large IBs
- Ability to operate independently without heavy HQ structure
- Entrepreneurial and execution-driven
Benefits
- Performance bonuses