Marketing and Communications Coordinator
Location: Sycamore Administrative Offices
Reports To: Marketing & Communications Director
EEO Classification: Administrative Support Workers
Job Type: Non-Exempt
Direct Reports: None
Summary:
The Marketing & Communications Coordinator requires a strong understanding of marketing principles, excellent writing skills, graphic design expertise, and the ability to manage multiple projects simultaneously. The coordinator’s responsibilities include capturing content and developing marketing materials that promote programs and events, engage donors and partners, and increase community awareness. This role supports the execution of the Marketing & Communications Director’s strategic plan through email marketing, social media, direct mail, and print materials, while helping maintain a consistent and recognizable brand both internally and externally.
Essential Job Functions:
- Maintain and strengthen the Boys & Girls Clubs of the Sioux Empire brand across all marketing channels.
- Ensure consistent messaging and brand integrity in all marketing materials and communications.
- Support and execute the developed marketing strategy, including developing and implementing marketing campaigns aligned with organizational objectives.
- Execute social media strategies developed by the Director, managing day-to-day channel activities and producing compelling, on-brand content designed to increase audience engagement, awareness, and community connection.
- Manage website operations including, but not limited to, compiling content and assets, writing and editing web copy, and facilitating timely website updates and new web pages.
- Capture compelling photos and video content across Club locations and events to support digital marketing, social media, and storytelling initiatives.
- Support the creation of high-quality, effective, and consistent marketing materials such as collateral, newsletters, videos, and special event promotions.
- Assist with the creation of internal and external communications.
- Assist with email platform management and correspondence.
- Maintain up-to-date files and inventory of all written and electronic promotional materials.
- Responsible for all other duties assigned by the Marketing & Communications Director.