Marketing Events & Campaigns Specialist
Coordinate B2B events from planning through follow-up, including vendors, logistics, registrations, collateral, and on-site support. Manage lead qualification and routing, support multi-channel campaigns, maintain reporting dashboards, track KPIs and pipeline contribution, and administer marketing purchase orders, invoices, and budgets.
Responsibilities
- Support end-to-end execution of B2B events
- Drive event readiness across timelines, stakeholders, vendors, logistics, registrations, collateral, and on-site support
- Maintain event plans, trackers, action lists, and follow-ups
- Coordinate cross-functional event inputs
- Manage event-generated lead uploads, tagging, routing, follow-ups, and data hygiene
- Support website lead qualification and sales handovers
- Support multi-channel B2B marketing campaign execution
- Coordinate campaign assets, timelines, approvals, and stakeholder updates
- Maintain reporting trackers and dashboards
- Track KPIs, lead quality, follow-up velocity, and pipeline contribution
- Support purchase orders, vendor paperwork, invoice tracking, and budget tracking
- Maintain marketing briefs, timelines, and trackers
Requirements
- 3–5+ years of experience in B2B marketing execution, events, integrated campaigns, or marketing operations
- Proven ability to run multiple workstreams in parallel with strong prioritization and delivery discipline
- Proactive self-starter comfortable working in a high-velocity, sometimes ambiguous environment with shifting priorities
- Strong communication skills and ability to coordinate across functions
- Highly detail-oriented with a strong bias for action and follow-through
- Strong working knowledge of Excel, Google Sheets, PowerPoint, or Slides
- Familiarity with CRM and reporting tools such as Salesforce
- Comfort with learning and adopting new technology tools
- B2B marketing
- Event management
- Campaign management
- Marketing operations
- Excel
- Google Sheets
- PowerPoint
- Google Slides
- CRM
- Salesforce
- Reporting
- Lead qualification
- Data hygiene
Benefits
- Performance bonuses
- Sales commissions
- Medical coverage
- 24/7 employee assistance program
- Generous vacation programs
- Year-end shutdown
- Hybrid working environment
- Company-wide social events
- Team bonding activities
- Happy hours
- Team offsites
- Equity for specific roles
- Role-specific training
- Internal workshops
- Learning stipend