Marketing Manager

• Responsible for the group's brand strategy planning and communication implementation, shaping and enhancing brand image and market influence;

• Plan and execute various online and offline activities (press conferences, exhibitions, anniversary celebrations, brand campaigns, etc.), creating impactful and eye-catching event highlights;

• Output brand-related materials (such as event plans, copywriting, visual creative ideas, etc.), controlling the content tone and presentation effect;

• Liaise with external resources (media, KOLs, suppliers, venues, etc.) to ensure efficient event execution and brand exposure;

• Track industry and competitor dynamics and hot topics, keenly identify marketing entry points, and propose innovative communication strategies;

• Responsible for event budget control, performance review, and data analysis, continuously optimizing market strategies;

• Communicate and collaborate with overseas teams/partners in English to support international brand communication needs.

Skills

• Fluent in English (speaking, listening, reading, and writing), capable of independently writing English copy and communicating with multinational teams;

• Minimum 3 years of experience in brand planning, marketing, or event planning;

• Excellent creative planning skills, a keen sense of trending topics, communication strategies, and the ability to create eye-catching solutions;

• Priority will be given to candidates with experience independently managing large-scale events/launch conferences;

• Solid copywriting skills, with excellent aesthetic sense and content control;

• Strong project management, cross-departmental collaboration, and stress management abilities;

• Priority will be given to candidates with experience in international brands or overseas markets.