Marketing Officer

Corporate Marketing and Content Management

Manage the corporate social media accounts across approved platforms, ensuring brand consistency and audience engagement.
Create, schedule, and monitor marketing content aligned with corporate and F&B marketing objectives.
Maintain consistency of the company’s brand identity across all marketing communications.

Marketing Campaigns and Brand Activation

Participate in developing marketing plans, campaigns, and promotional activations aligned with business objectives.
Research market trends, customer preferences, and competitor activities to support marketing initiatives.
Assist in organizing and executing promotional events, activations, and brand campaigns.
Monitor campaign performance and recommend improvements based on results and feedback.

Marketing Materials and Supplier Coordination

Coordinate the design, review, approval, and production of marketing materials with internal stakeholders and graphic designers.
Manage printing requirements and coordinate with suppliers to ensure timely delivery and quality standards.
Maintain relationships with photographers, videographers, printers, and other marketing vendors to support marketing activities.

Influencer and Stakeholder Management

Build and maintain relationships with influencers, bloggers, and other external partners to strengthen brand awareness and engagement.
Maintain an updated database of influencers and marketing partners relevant to the company's brands.
Coordinate influencer collaborations and promotional activities in line with approved marketing plans.
Work closely with internal departments to ensure effective execution of marketing initiatives.

Budget Administration and Reporting

Prepare marketing expense requests, supplier payments, and supporting documentation in accordance with company procedures.
Compile and submit marketing expenses reports for management review and approval.
Maintain records related to marketing activities, campaigns, and expenditures.

Skills

See also