Senior Consumer Insights Manager
At Expedia Group, we help travelers explore the world, one journey at a time. As a global travel company powered by passionate people, trusted partnerships, and leading technology, we connect travelers, partners, and advertisers through our consumer brands, B2B network, and travel advertising business.
Here, you'll do meaningful work that helps millions of people discover, book, and experience travel with more ease, confidence, and joy. Our five Behaviors-Traveler First, Think Big, Operate with Excellence, Ownership Mindset, and Succeed Together-help foster a supportive environment where people can grow their careers and have the flexibility, benefits, and support to do their best work. Join us and build for travelers everywhere.
Senior Consumer Insights Manager – Brand Lead
We create and deliver tailored marketing strategies for Expedia Group’s brands, focusing on establishing strong connections and cohesive experiences for travelers and partners. We leverage our functional expertise and creative excellence to build trust and loyalty for our brands through innovative marketing approaches and technology.
Expedia Group’s Traveler Research and Insights Team is seeking a Senior Consumer Insights Manager to help build traveler-centric brands through strategic research and actionable insights.
As a Senior Consumer Insights Manager, you will be the strategic insights lead for one of our flagship brands within our house of brands. You’ll partner closely with marketing, creative, and cross-functional teams to ensure brand strategies, communications, and experiences are rooted in traveler truths. This role is pivotal in shaping how our brands connect with travelers and drive business impact.
In this role, you will:
Represent the voice of the Traveler across brand forums and strategic initiatives to ensure the traveler is at the center of decision making
Partner with marketing, analytics, product, and loyalty to translate needs into actionable learning plans that are aligned to business priorities.
Develop rich insights that are at the center of our decision making, informing brand strategy, creative development, and marketing activations
Act as the central insights hub for the brand Expedia business, connecting signals across teams to shape strategic direction
Flawlessly execute global primary research initiatives (both qualitative and quantitative) that effectively answer complex and strategic business questions
Deliver compelling data-driven narratives that influence business decisions at the senior level (VP and above)
Oversee external research partners and champion innovative methodologies
Mentor junior researchers and foster a culture of curiosity and excellence
Qualifications
10+ years of experience in consumer research and insights, ideally across both agency and client-side roles
Proven expertise in both qualitative and quantitative methodologies and advanced analytics
Strong communicator with the ability to craft clear, engaging stories from complex data that inspire action and drive business results
Experience working in matrixed organizations with heavy cross-functional collaboration and evolving priorities.
Comfortable navigating a fast-paced, global organization with evolving priorities
Excellent project manager with the ability to juggle multiple work-streams and maintain attention to detail
Passionate about travelers and committed to building brands that resonate deeply with their needs
Experience integrating multiple data sources (e.g., analytics, VoC, operational data) into unified insights
Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future.
Benefits and perks
Expedia Group offers benefits and perks designed to support employees and their families, including medical, dental, and vision coverage, paid time off, an Employee Assistance Program, wellness and travel reimbursement, travel discounts, and International Airlines Travel Agent Network (IATAN) membership. Learn more about life at Expedia Group at .
Accommodation requests
Expedia Group is committed to providing an inclusive and accessible recruiting experience. If you need an accommodation or adjustment due to a disability during the application or recruiting process, please submit a request at https://expedia.service-now.com/askeg?id=job_accommodation.
About Expedia Group
Expedia Group includes three flagship consumer brands - Expedia, Hotels.com, and Vrbo - along with a leading B2B travel business and travel advertising offerings. Across our brands and business, we help travelers explore the world with confidence and ease.
Important notice
Employment opportunities and job offers at Expedia Group will always come from Expedia Group's Talent Acquisition and hiring teams. Never share sensitive personal information unless you are confident of the recipient. Expedia Group does not extend job offers via email or messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official place to find and apply for roles is .
Equal Opportunity
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other characteristic protected by law. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.