Senior Content Marketing Specialist
This hands-on writing role creates polished, persuasive, accurate content for sophisticated financial services audiences, spanning campaigns, thought leadership, SEO-optimized solution pages, customer case studies, and product launch collateral.
Responsibilities
- Write multiple pieces of content weekly across email campaigns, landing pages, thought leadership, ebooks, solution guides, case studies, and product launch materials.
- Develop SEO-optimized content aligned to keyword targets and search intent, including solution pages, blog posts, and metadata.
- Translate complex product and technical documentation into clear business-value narratives for executive and practitioner audiences.
- Collaborate with product marketing managers on positioning, messaging, and campaign objectives.
- Build and maintain customer proof content, including case studies, quote libraries, and success story assets for sales enablement.
- Partner with demand generation on content performance, A/B testing, and conversion optimization.
- Maintain brand voice consistency and edit content based on stakeholder feedback.
Requirements
- 5+ years writing B2B SaaS content in fintech, financial services, ERP, or enterprise software.
- Portfolio demonstrating range across campaign copy, long-form content, customer stories, and technical product content.
- Ability to write credibly for senior finance and accounting audiences and understand enterprise buying decisions.
- Experience with SEO content strategy, keyword research, on-page optimization, and search intent mapping.
- Outstanding command of AP Style and meticulous attention to accuracy, grammar, and brand consistency.
- Ability to manage 10-15 content projects simultaneously without sacrificing quality.
- Ability to learn complex technical topics quickly and synthesize source material with minimal hand-holding.
Benefits
- Professional development budget
- Flexible in-office collaboration schedule
- Bi-weekly all-company meeting
- Team offsites, team bonding activities, and happy hours
- Competitive salary, bonuses, and equity
- Physical and mental healthcare, retirement, family forming, and family support benefits
- Employee giving match
- Mobile phone stipend
- R&R days
- Wellness reimbursement and weekly onsite and virtual programming
- Generous vacation policy
- Parental leave and family planning benefits
- Catered lunches, stocked kitchens, and company events