Senior Growth Manager, SEA

Lead full-funnel growth initiatives across Southeast Asia by improving market accessibility, executing campaigns, optimizing onboarding, supporting product launches, and building lifecycle frameworks.

Responsibilities

• Identify and remove onboarding friction for local markets, including language, payments, KYC, and regulatory requirements.
• Partner with product and compliance teams to localize the product experience for Southeast Asian users.
• Track and improve accessibility metrics such as onboarding completion, time-to-first-transaction, and local payment adoption.
• Plan, execute, and optimize multi-channel growth campaigns across paid social, influencer, CRM, referral, and partnership channels.
• Own campaign P&L, budgets, targets, CAC, ROAS, and activation KPIs.
• Develop market-relevant messaging and assets with creative, brand, and localization teams.
• Analyze campaign performance and iterate rapidly.
• Identify growth loops, referral mechanics, and feature adoption opportunities.
• Drive go-to-market execution for product launches and features.
• Conduct user research and apply local market insights to product priorities.
• Build segmentation and lifecycle frameworks to improve lifetime value and reduce churn.

Requirements

• 5–8 years of growth, performance marketing, or product marketing experience.
• At least 3 years focused on Southeast Asian markets.
• Proven measurable growth experience across Southeast Asia.
• Strong analytical skills and experience with SQL, Amplitude, Mixpanel, or equivalent data tools.
• End-to-end multi-channel campaign management experience, including budget ownership and performance reporting.
• Understanding of referral programs, activation funnels, lifecycle marketing, and feature adoption.
• Strong cross-functional collaboration skills.
• Fluency in English.
• Filipino or Bahasa Indonesia proficiency is a strong plus.
• Experience in fintech, crypto, or consumer apps is preferred.

Benefits

• L&D programs
• Education subsidy
• Team building programs
• Company events
• Competitive total compensation package