Social Media Marketer
Own and operate social channels across X, blog, LinkedIn, and Telegram; turn marketing strategy and ecosystem narratives into compelling content; manage the content calendar; develop channel strategies; monitor trends and sentiment; engage the community; use analytics to improve decisions; evolve the brand voice; and host Spaces.
Responsibilities
- Own and operate social channels across X, blog, LinkedIn, and Telegram
- Create clear, on-brand long- and short-form content
- Manage the social content calendar and incoming requests
- Coordinate ecosystem social activity and spotlight launches, events, and key moments
- Develop channel-specific posting strategies and reactive engagement
- Monitor conversations, trends, sentiment, and performance data
- Engage with the community and escalate issues thoughtfully
- Align social execution with marketing, growth, product, and organizational priorities
- Help evolve the brand voice on social
- Host Spaces and engage from brand accounts
Requirements
- Deep understanding of Starknet's market position, strengths, trade-offs, and credible messaging
- Strong understanding of Crypto Twitter and brand-focused social strategy
- 3+ years of hands-on social media marketing experience, ideally in crypto or web3
- Working knowledge of blockchain and DeFi fundamentals, including AMMs, staking, governance, lending, and the L2 landscape
- Strong writing ability for translating complex ideas across audiences
- Experience operating social channels in fast-moving environments with reactive posting and real-time engagement
- Experience using social analytics and monitoring tools to guide decisions
- Ability to manage multiple workstreams with strong organizational skills
- Ability to work independently while collaborating with others
- Comfort acting as a visible brand presence, including hosting Spaces and engaging on CT