Strategic Account Manager - Rental (West Coast)
The Strategic Account Manager (SAM) - Rental division develops and leads the execution of sales strategies for increasing sales, wallet share and profits with our National Account and OEM customers on the West Coast. The SAM will be responsible for sales and support at all levels of the customer organization with a primary focus on the decision-making level; RVP, RFM, DM, ASM, etc. The SAM will drive sales by creating and managing a comprehensive program custom tailored to align with our customer’s business drivers and our strategic goals. The SAM will persuasively sell our online auction value proposition, solutions and support. The SAM drives proactive communication for internal and external customers and in depth follow up on all sales and support opportunities to drive growth and ensure an excellent customer experience.
The SAM will aggressively source new business opportunities for our weekly auctions and marketplace through a combination of techniques, including networking, social media outreach, participating in shows, training programs and events and other proactive selling methods.
Responsibilities include:
- Develop and implement an evolving strategic plan and process to effectively manage your assigned customers, driving growth and profitability.
- Document account requirements; identify key stakeholders and implement successful account management plans in conjunction with the bidadoo sales/production teams.
- Drive revenue through fees associated with our professional auction, remarketing and consignment services. Maximize returns by proving value and advantages of working with bidadoo.
- Build a comprehensive knowledge of the new and used equipment products, become a trusted advisor, guiding customers on the valuation and sales of machinery and equipment.
- Prepare professional proposals, program agreements, terms of sales, and trade responses coordinating the approval process and submission. Demonstrate our remarking services and provide best fit solutions for our customers.
- Engage customers to provide; awareness, training, event participation, marketing and support, building a positive brand image and reputation across our customer’s organization.
- Develop relationships with our AMS, production, seller services and other team members; working with them to ensure a positive experience and customer retention.
- Utilize the tools, CRM and resources to document and communicate with all stakeholders
- Provide a great customer experience for our customer and team supporting the bidadoo values and brand promise. Demonstrate bidadoo pride in everything you do.