Student Portuguese Social Media Specialist (part-time)
The BYU-Pathway Worldwide marketing team is seeking a part-time Portuguese Social Media Specialist to support awareness, community engagement, and growth efforts in Portuguese-speaking markets. This role will help develop and execute content strategies for BYU-Pathway’s Portuguese-language Facebook and Instagram pages.
The specialist will create and schedule Portuguese-language social media content, assist with community management, review performance data, and recommend ways to improve reach, engagement, and audience growth.
This part-time position typically works Monday – Friday between the hours of 8 am - 5 pm. This position is a remote position. By applying for this position, you are indicating that you are currently authorized to work in the United States without sponsorship. Applicants MUST reside in Utah or Idaho to be eligible for this job.
If you are a BYU-Pathway student who lives anywhere other than Utah or Idaho please reach out to the CAREER SERVICES team for opportunities in your area.
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- Work with the Growth Marketing Manager to support a social media growth strategy for Portuguese-language pages.
- Plan, create, and schedule content for Facebook and Instagram, including captions, graphics, Stories, Reels, and other short-form content.
- Ensure content follows BYU-Pathway brand guidelines and reflects an appropriate tone for Portuguese-speaking audiences.
- Monitor and assist with responses to comments and DMs using approved messaging, escalating sensitive or complex questions when needed.
- Review monthly page performance and share insights on what is working, what is not working, and how content can improve.
- Recommend and support social media tests to improve reach, engagement, and growth.
Minimum Qualifications:
- Currently pursuing a degree in Marketing, Communications, or a related field at a CES school: BYU, Ensign College, or BYU-Idaho. Those earning degrees from Ensign College or BYU-Idaho through BYU-Pathway are also eligible.
- Native-level Portuguese proficiency required; Brazilian Portuguese strongly preferred.
- Professional-level English proficiency is required.
- Currently living in Utah or Idaho, USA.
- Familiarity with Facebook and Instagram best practices, including content trends, engagement strategies, and basic platform analytics.
Additional Qualifications:
These are preferred but not required. Applicants who do not meet preferred qualifications are still encouraged to apply.
- Experience managing or moderating social media accounts for a brand, organization, student group, or similar community.
- Experience planning, filming, and editing short-form video for social media.
- Familiarity with Meta Business Suite, Canva, Hootsuite, or similar social media tools.
- Strong written communication skills with the ability to engage professionally and empathetically in online conversations.
- Curiosity, good judgment, and a willingness to ask thoughtful questions and challenge assumptions.
Please Submit the Following:
- Resume (Required)
- Cover Letter (Required)
- Portfolio and Social Media Samples (Optional)