Product Marketing Manager

Lead product marketing for Allium’s technical, data-centric products serving institutional financial customers. The role covers buyer segmentation, positioning, messaging, competitive intelligence, product launches, pricing and packaging, win/loss interviews, sales enablement, research, and cross-functional partnership.

Responsibilities

• Develop positioning, messaging, and sales enablement based on institutional buyer insights
• Maintain competitive positioning against crypto-native data providers and alternative solutions
• Equip Sales to win head-to-head competitive evaluations
• Translate new product capabilities into customer value and launch messaging
• Support pricing and packaging language and materials with Sales and RevOps
• Run structured win/loss interviews across named accounts
• Turn customer and market insights into battlecards, ICP definitions, and roadmap input
• Package research reports and case studies into sales-ready proof points and thought leadership
• Partner daily with Product, Sales, RevOps, Engineering, and Growth Marketing
• Develop target-account strategy and launch enablement for institutional deals

Requirements

• 5+ years of experience in product marketing for a technical or data-centric product
• Experience with enterprise or complex sales cycles
• Experience marketing to banks, asset managers, market infrastructure operators, or regulated financial institutions is a strong plus
• Ability to produce segment-specific collateral at scale without sacrificing quality
• Knowledge of custody, settlement, reconciliation, market structure, market surveillance, and compliance
• Ability to perform competitive positioning, build battlecards, run win/loss interviews, and train Sales
• Ability to understand product and data details and translate them into buyer-facing messaging
• Experience conducting customer interviews and using insights to influence positioning and product roadmaps
• Understanding of blockchain technology and its intersection with traditional financial market structure
• Knowledge of payments, custody, trading, and settlement
• Ability to communicate with crypto-native and traditional finance stakeholders, including technical and non-technical audiences

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• Life insurance
• AD&D insurance
• 100% coverage for Gold medical plans for US employees
• 80% coverage for dependents
• Meaningful early-stage equity
• Stock option grant for every full-time employee
• Flexible paid time off
• Company-sponsored 401(k) plan in the US