Sales Enablement SDR

Build and own the programs, systems, and infrastructure that take SDRs from onboarding to productivity in 90 days. Run onboarding, create multi-product readiness tracks, build manager coaching infrastructure, develop AI enablement programs, translate organizational priorities into field tactics, and design incentives that improve rep behavior and conversion.

Responsibilities

• Redesign and run quarterly SDR onboarding programs.
• Build sales methodology, cold calling, email, and multi-product qualification tracks.
• Create discovery questions, objection handles, and qualifying language.
• Develop segment-transition programs for SMB, Mid-Market, and Enterprise.
• Build readiness tracks for procurement, treasury, and AP personas.
• Run targeted enablement sessions based on field data.
• Design, test, and iterate SPIFFs and performance incentives.
• Translate SDR metrics into coachable behaviors.
• Develop manager coaching tools, frameworks, and rep-level data views.
• Build AI enablement and tool proficiency programs.
• Partner with Sales Operations and Data to build measurement infrastructure.
• Translate leadership priorities and product launches into field tactics.

Requirements

• Frontline SDR experience with cold calling, sequencing, lead management, and handling sales objections.
• Experience building programs embedded in manager workflows and sustained by data feedback loops.
• Ability to diagnose specific sales behaviors from activity and conversion data.
• Experience building automated workflows, AI-assisted tools, or custom systems for SDR or sales use.
• Ability to translate organizational priorities into field-ready tactics.
• High agency and ability to iterate quickly.
• Creativity in designing behavior-focused incentives and SPIFFs.
• Experience at a hyper-growth SaaS company.
• Experience as an AE or SDR manager.
• Experience building AI-powered tools or workflows for SDR or sales use.

Benefits

• Flexible PTO
• Centralized home-office equipment ordering
• Health and wellness stipend
• Budget for intra-office travel
• Weekly coffee stipend
• Medical insurance
• Dental insurance
• Vision insurance
• One Medical annual membership
• 401(k) with employer match
• Fertility HRA
• Parental leave at 100% pay
• Pet insurance
• In-office lunch, snacks, and drinks
• Relocation support to NYC or San Francisco